When I meet with clients, I’m often surprised by savvy business people who pay professionals to design their logo and build their web site, then treat the written portion as an afterthought. Think about your favorite pre-packaged food. Marketing professionals research what colors will work best on the box – to complement the product as [...]
Have you ever noticed how “hard” people make things? Sitting down to write a business plan, or a marketing plan for the year is “exhausting” or “so much work.” What if we approached it differently? What if, instead of looking at the future as an uphill climb, we looked back to see how far we’ve come? [...]
Like most forms of exercise, writing gets better with practice – and with learning from other writers. Foxtale Book Shoppe in Woodstock, GA, has some outstanding opportunities this month to learn something new, hone existing skills, or simply have fun and hobnob with other writers. Please join us on Sunday, January 10 from 1pm – [...]
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