There’s a quirky aspect of my job that I handle from time to time. Instead of creating a message in prose, someone will ask for it in rhyme. I create these pieces and have such fun, and am pleased with my client’s reaction; But let’s face facts, not many clients think poems will drive folks [...]
Dear Santa, I’ve been very good this year, attending networking meetings, keeping appointments, giving lots of referrals and doing the very best I can for my clients and customers. But I know that I could be doing a better job of communicating if I had some fantastic e-mails, a well-written website, a few articles or [...]
A professional copywriter is able to create a variety of written pieces for your business. The following is a sample of copywriting terms with which you will want to be familiar:
Many of the DIYs have tackled their businesses in the same way, with cut-and-paste advertising copy, plug-and-play websites and do-it-yourself business card kits that claim everyone with a computer mouse is an “expert.”
One of my newest addictions is running in local races. Over the past 18 months, I’ve participated in a handful of 5ks and a 4-mile trail run, keeping in shape in between with a 3- or 4-mile run once or twice a week. Let me be clear: I’m a writer, not a runner, so I’m [...]
I’ve always been told that if you do what you love, the money will follow. Well, I’m not so certain about that. I think that somewhere along the line the word “money” replaced the word “success,” because I truly believe that success follows doing what you love, and it’s not always about money. During this [...]
if you arIe creating written pieces for your business, for public consumption, then it pays to invest in the services of a professional.